CREATING A SUCCESSFUL MARKETING STRATEGY FOR PHOTOGRAPHIC BUSINESS
A professional level of mastery of photo art is necessary for doing business in this industry, but if you disregard the skills of promoting your business, this is the road…

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HARD LIGHT - IT'S SIMPLE!
In nature, there is soft light, hard, as well as everything in between. All this falls under the concept of "quality of light", i.e. the differences between these two types…

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JOSEPH KUDELKA: GENIUS DOCUMENTARY PHOTOGRAPHER
In the treasury of the documentary photographer more than 100 famous works. He skillfully conveys his vision of the world and attitude to the situation through the camera lens, he…

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Raymond

ALL SHADOWS OF THE RAINBOW, OR HOW THE COLOR AFFECTS THE PHOTO

In the technical aspect, color can be complex, but in the artistic aspect, this is one of the most important parts of the image, affecting the emotions of the viewer, unlike any other element of the photo. In our article, landscape photographer Spencer Cox will introduce you to the concept of color and color combinations in the context of photography.

Warm or cold?

Warm colors are more active and emotionally charged. They just “jump” at the viewer, attracting his attention and causing interest. Warm colors are less common in the surrounding world than cold ones, so an image in which there is a small object of such a shade can stand out – you get a natural accent. This is one of the reasons why autumn photos, sunset and sunrise shots are so popular. Continue reading

RAYMON DEPARDON – GENIUS PHOTOGRAPHER AND DIRECTOR

The French photographer, also known in the film industry, Raymond Depardon, is known for a considerable creative heritage. He tested himself in different genres, but gained fame as a photographer and landscape painter. At the beginning of his career, Raymond was engaged in photographing the villages and outskirts of the cities of his native country. At the end of his creative activity, after covering conflicts and working with celebrities (Brigitte Bardot, Francois Hollande), he again returned to shooting landscapes.

Photo by Raymond Depardon

The photographer himself believes that it is better to spend time working with loved ones and relatives, but thousands of his fans love the landscape shots of the author. The photographer said that he would exchange his most famous photographs for a good picture of his father. And such a statement opens the soul of Depardon as well as possible, for which world recognition has never been important. He was fascinated by the search for a successful shot. Continue reading

STYLISHED SHOOTING
What is stylized photography? This is a shot with a thoughtful idea and concept. Such surveys are mainly needed for commerce. From clothing stores to catering services. Types of stylized…

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WHAT YOU NEED TO KNOW FOR A SUCCESSFUL PHOTOGRAPHY IN A RESTAURANT
If you want to become a culinary photographer, you are likely to start a career in restaurant photography - this is how most food photographers begin. Restaurants have lower budgets,…

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EIKO HOSOE: MODERN JAPANESE PHOTO. CONFIDENCE ON THE VERGE OF FOL
Japanese contemporary art is inextricably linked with the name Eikoh Hosoe. The largest representative of the avant-garde of the 60s of the XX century, the director and photographer throughout his…

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