CREATING A SUCCESSFUL MARKETING STRATEGY FOR PHOTOGRAPHIC BUSINESS
A professional level of mastery of photo art is necessary for doing business in this industry, but if you disregard the skills of promoting your business, this is the road…

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WHAT IS PEAK FOCUS AND HOW TO SUCCESSFULLY USE IT
Do you often wonder how cool it would be to use a gorgeous vintage lens on a modern camera? Are you confused by the lack of autofocus? But there is…

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10 AMAZING ALTERNATIVE PROCESSES IN PHOTO
Alternative processes in photography are a whole world filled with interesting printing methods and techniques. Let's look at a dozen interesting alternative photographic processes that a photographer should try. Infrared…

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high ISO noise reduction

HOW TO USE TILT-SHIFT LENS FOR FOOD PHOTO

When it comes to food photography or food photography, the photographer’s arsenal has several perfect lenses. One of them is a tilt-shift lens. It allows you to creatively work with the depth of field and perspective of your photos. Tilt-shift lenses are often used in architectural photography – they solve problems with controlling perspectives and help visually align the “falling buildings” in the photo.

How to use tilt-shift lens for food photography

Read our article in which photographer Darina Kopcok helps to learn more about how these lenses are useful for food photography and food photography.

What is a tilt shift lens?

Commercial food photographers or still-life photographers constantly use tilt-shift lenses in their work. Such a lens cannot be called a “budget option”, but it is still worth investing in it if you plan to specialize in food photography and will often use it. Continue reading

HOW TO MAKE STYLISH BLACK AND WHITE PORTRAITS

Tips for processing black and white images in Photoshop

After you get rid of the color in the photos, the tones in the images will still have to be controlled. We suggest that you familiarize yourself with the methodology of the photographer John McIntire, who uses Photoshop tools to create spectacular photos in b / w.

Global adjustments are changes that affect the entire image.

How to make stylish black and white portraits
This layer of curves to reduce the brightness affected the entire image, and not in a very pleasant way

Local adjustments are made for specific areas of the image. For example, you can adjust the contrast for the eyes of a portrait object and the contrast for his shirt separately. Continue reading

WHAT IS A DECENTRATED LENS?

A decentralized lens contains one or more elements of an optical lens that are either shifted or tilted from its main axis. Such a shift or tilt of the lens elements can potentially lead to blurring / softness of parts of the image due to the divergence of light rays. While in many lenses you can observe very slight decentration of the optical elements, especially on super zoom, strong decentration and tilt can make the whole image blurry, because the lens cannot achieve good sharpness over the entire frame.

It is always useful to check the lens before buying, even if it is brand new. Unfortunately, despite the efforts of manufacturers to manufacture each lens, many things may go wrong once you get your copy. In some cases, this is the manufacturer’s fault (poor quality guarantee / low standards), and in some cases it’s the fault of some guy who casually throws a box with a lens during transportation. Unfortunately, these conditions can negatively affect the operation of the lens and create all kinds of problems. Decentration of lens elements is one such problem, as photographer Nasim Mansurov talks about in a blog post. Continue reading

What is exposure
Shutter speed is the time that the camera captures the image. When photographing, light is read using the camera’s matrix or using a film. When we do not take a…

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ALL SHADOWS OF THE RAINBOW, OR HOW THE COLOR AFFECTS THE PHOTO
In the technical aspect, color can be complex, but in the artistic aspect, this is one of the most important parts of the image, affecting the emotions of the viewer,…

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TEXTURE IN NATURE. WHERE TO GET? HOW TO PHOTO?
When we talk about photographing small scenes of nature, we mean pictures with objects, patterns and textures created in a natural way. The emphasis is on small details. Such photographs…

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REFLECTIONS IN PHOTOS. HOW DO THIS?
Reflections are generated by the light source. However, it should not be displayed in the frame. Consider, for example, a landscape photograph of a small alpine lake reflecting the silhouettes…

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